Over the past two years, Baroda Pioneer Mutual Fund has been spreading its reach through the Bank of Baroda branch network. On the product front, Jaideep Bhattacharya, the MD, has plans to offer a treasury product for SMEs. He has plans for several such innovative products which can be offered to different class of investors based on their risk appetite, which he feels will help mutual funds penetrate into tier II and beyond and fuel investor interest in mutual funds. With an active investor education initiative programme running, for the youth and students through the Baroda Pioneer Knowledge Series across 35 colleges, the next step is to have a robust interactive education series on the internet to reach out to more investors.

This article was originally published on January 07, 2014.