Things have not been going well for DSP BlackRock Mutual Fund. Several of its offerings have been going down on performance compared to its past superior performance. S Naganath, the President and CIO is optimistic about growth prospects of his fund house and is confident that the great brand, robust processes, diversified product bouquet and a committed team will aid growth.
The AMC's investor education initiative is driven on the its social media pages on Facebook and LinkedIn, wherein posts are theme-based and focused on financial topics. Its efforts on its Youtube channel has over 150 short videos which have over 3,50,000 video views from all over India. Plans are anvil to develop more content for the web and other platforms. The focus to specially target women investors is as innovative as some of the fund's earlier launches like its international funds or the micro-cap fund which created the category for small-cap funds. What will help the fund house to regain some lost pride is improvement in its fund performance.
Total assets: Rs 30,486 crore, Net profit: Rs 57.38 crore
This article was originally published on November 26, 2013.
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