Finfluencers come under SEBI pressure

The Securities and Exchange Board of India (SEBI), the markets regulator, recently released a consultation paper to clamp down on financial influencers, also known as finfluencers. Finfluencers, who use social media platforms like Instagram, Facebook, YouTube and X (formerly Twitter) to offer advice and insights on various financial topics, have come under SEBI's scrutiny in recent months for wielding enormous clout among their followers and the potential consequence of misleading them. Some of the proposed regulatory measures laid down by SEBI are as follows: Finfluencers must display their SEBI regis