Balkrishna Industries is the flagship company of Mumbai-based Siyaram Poddar Group. It manufactures and sells OTR (off-the-road) and agricultural tyres. The company is present in more than 120 companies through a network of 200 dealers. It has 3 per cent share of the overall world tyre market. Strengths Niche products: Balkrishna Industries operates in a niche segment. The company has the advantage of being present in a sector where there is less competition. According to a recent report from LKP Securities, “With the automobile industry worldwide growing rapidly, companies in the OTR tyre s