
Naveen Mittal, a sales manager at a renowned electronics retail outlet, has been working for close to six years since getting out of college and has been investing only in traditional debt-based instruments. However, in 2017, he was assigned a wealth manager, B K Moorthy, at the bank to help him get started with equity-based instruments offered by the bank. Moorthy made a nice presentation to Naveen, showing how investing through SIPs in equity can help him earn double-digit returns of over 12-14 per cent. Naveen was convinced. He was already quite influenced by the 'Mutual Funds Sahi Hai' ad campaign that had been going on in media.
This article was originally published on November 16, 2020.



