Fundwire

A first in India's gold history

Investors, not buyers, drove gold demand for the first time in history

Investors, not buyers, drove gold demand for the first time in historyAdobe Stock

Summary: India just crossed a threshold it has never crossed before. Investment demand for gold overtook jewellery demand for the first time. The question worth asking isn't whether gold had a good year; it's what that crossing actually means for your portfolio.

Summary: India just crossed a threshold it has never crossed before. Investment demand for gold overtook jewellery demand for the first time. The question worth asking isn't whether gold had a good year; it's what that crossing actually means for your portfolio. For the first time, Indians bought more gold to invest than to wear. In the January-to-March quarter of 2026, India consumed 82 tonnes for investment through ETFs, coins and bars, compared with 66 tonnes for jewellery, according to the World Gold Council. Bars and coins alone accounted for 62 tonnes. Gold ETFs added another 20 tonnes, a record high. That is a striking break from India’s old gold habit. Jewellery has long been the emotional c


Mutual Fund Insight

Read what fund managers read.

The cover story you came for, plus the rest of the monthly edition. Fund ratings, category deep-dives, analyst notes — from the people who started rating Indian mutual funds in 1993.

Digital
Print + Digital

Digital copies available instantly

1 Year

Save 58%

₹200 ₹83 / month

Billed at ₹1,000 for 1 Year

3 Years

Save 69%

₹200 ₹63 / month

Billed at ₹2,250 for 3 Years

BEST VALUE

1 Year

Save 33%

₹200 ₹133 / month

Billed at ₹1,600 for 1 Year

3 Years

Save 44%

₹200 ₹111 / month

Billed at ₹4,000 for 3 Years

Trusted by Industry Leaders and Veterans

Rajeev Thakkar
CIO & Director, PPFAS Mutual Fund
Mutual Fund Insight is the standout publication for mutual fund investors. Two decades spent very meaningfully in the service of investors.
Anthony Heredia
MD & CEO, Mahindra Manulife Mutual Fund
Mutual Fund Insight has been instrumental in spreading awareness about mutual funds and has grown leaps and bounds in the last couple of decades.
A Balasubramanian
MD & CEO, Aditya Birla Sun Life AMC
MFI has brought amazing clarity and focus on Mutual Funds for investors. They have taken Mutual Funds to the masses in a language they can understand.