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Mediaalpha Inc (MAX) Key Ratios

Stock Card factsheet share-fund-plan-icon

$12.85

up-down-arrow $0.28 (2.23%)

As on 28-Aug-2026 13:45EDT

Market cap

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$807 Mln

Revenue (TTM)

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$1,225 Mln

P/E Ratio

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8.3

P/B Ratio

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29.1

Div. Yield

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0 %

Key Ratios and Highlights

Growth Score (%) Quarterly Annual (TTM)
Particulars QoQ YoY 1-Year 3-Years 5-Years
Revenue 2.22 25.93 13.84 44.08 12.73
EBIT 151.71 280.17 -100.23 25.90 -169.93
Net Profit 317.34 348.10 1,266.25 48.02 18.43
EPS 204.31 287.17 1,493.34 44.68 -19.14
Book Value -- -- 44.79 -- --
Key Ratios (%) Average Annual (TTM)
Particulars3-Years5-YearsTTMDec-25Dec-24
EBIT-Margin info -3.97-0.71-0.02-8.966.22
Net Margin info ---0.827.94----
Return on equity info 223.74249.70534.07783.82-420.14
Return on Capital info 0.58-6.90--15.8110.11
Return on Assets info -3.01-7.2421.827.937.99
Debt to Equity (x) info ----5.9737.3168.31

Profitability

View Detailed Peer Comparison

ROCE

--

--

Earning before interest and taxes / (Average net worth + Average total Debt) * 100

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
--
15.81
10.11
-24.18
-32.33
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
ROE

534.07

Higher than Peers by 505.62

Profit after tax / Average Net worth * 100

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
534.07
783.82
-420.14
307.53
567.30
Peer Median
28.46
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
ROA

21.82

Higher than Peers by 13.60

Profit after tax / Average Total assets * 100

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
21.82
7.93
7.99
-24.95
-25.08
Peer Median
8.22
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
EBIT Margin

-0.02

Lower than Peers by 18.46

Operating profit (EBIT) / Net Sales * 100

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
-0.02
-8.96
6.22
-9.18
8.65
Peer Median
18.44
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Net Margin

7.94

Lower than Peers by 10.51

Net profit / Total Income (Net sales plus other income) * 100

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
7.94
2.30
1.92
-10.41
-12.56
Peer Median
18.45
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Cash Profit Margin

0.00

--

(Net profit + Depreciation) / Gross Sales * 100

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
0.00
--
--
--
--
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.

Growth

View Detailed Peer Comparison

Revenue Growth

13.84

Higher than Peers by 1.22

Year on year growth in net sales

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
13.84
0.29
1.23
-0.15
-0.29
Peer Median
12.62
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
EBIT Growth

-100.23

Lower than Peers by 118.44

Year on year growth in operating profit (EBIT)

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
-100.23
-285.48
251.08
-189.72
2,446.57
Peer Median
18.20
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Net Profit Growth

1,266.25

Higher than Peers by 1,240.38

Year on year growth in profit after tax

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
1,266.25
54.09
141.14
29.91
-993.19
Peer Median
25.87
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
EPS Growth

1,493.34

Higher than Peers by 1,454.84

Year on year growth in earnings per share

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
1,493.34
0.28
1.35
0.36
-9.13
Peer Median
38.49
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Book Value Growth

769.65

Higher than Peers by 755.90

Year on year growth in book value per share

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
769.65
--
--
--
--
Peer Median
13.75
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.

Solvency

View Detailed Peer Comparison

Debt to Equity

5.97

Higher than Peers by 5.76

Total debt / Net worth

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
5.97
37.31
68.31
-16.93
-11.65
Peer Median
0.20
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Short term debt to equity ratio

0.25

--

(Short term borrowings / Net worth)

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
0.25
5.47
3.72
-1.15
-0.60
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Current Ratio

1.29

Lower than Peers by 0.35

Current Assets / Current Liabilities and Provisions

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
1.29
1.18
1.43
0.94
1.05
Peer Median
1.63
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Quick Ratio

1.29

Lower than Peers by 0.35

(Current Assets - Inventory) / Current Liabilities and Provisions

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
1.29
--
--
0.98
--
Peer Median
1.64
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Interest Coverage

-0.02

Lower than Peers by 17.44

Earning before interest and taxes (EBIT) / Interest Expenses

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
-0.02
-8.88
3.75
-2.33
4.29
Peer Median
17.42
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.

Operating Efficiency

View Detailed Peer Comparison

Debtors to sales

11.56

Lower than Peers by 0.25

Debtors outstanding / Net Sales * 100

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
11.56
11.05
16.53
13.85
13.07
Peer Median
11.81
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Asset Turnover

2.75

Higher than Peers by 2.24

Sales / Average Total Assets

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
2.75
3.45
4.15
2.40
2.00
Peer Median
0.50
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Receivable days

--

--

Average Debtors / Sales * 365

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
--
43.61
41.54
53.53
54.14
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Inventory Days

--

--

Average Inventory / Sales * 365

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
--
--
-1.79
-4.01
--
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Payable days

--

--

Average Creditors / Cost of goods sold * 365

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
--
37.96
40.99
62.65
54.35
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Cash Conversion Cycle

--

--

Receivable Days + Inventory Days - Payable Days

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
--
--
-1.23
-13.13
--
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.

Valuation

View Detailed Peer Comparison

Price / Earnings

8.34

Lower than Peers by 13.54

Current share price divided by earning per share in the last twelve months

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
8.34
33.75
37.53
-12.96
-7.42
Peer Median
21.88
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Price / Book Value

29.09

Higher than Peers by 23.77

Current share price divided by book value per share in the latest financial year

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
29.09
207.90
262.44
-50.90
-26.75
Peer Median
5.32
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Dividend Yield

--

--

Dividend per share in the past twelve months divided by current share price

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
--
--
--
--
--
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
EV/EBITDA

470.42

--

Enterprise Value (Current Market Capitalisation + Total Debt - Cash & Equivalents) / Earnings before interest, taxes, depreciation and taxes (EBITDA)

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
470.42
-10.08
12.29
-24.02
13.07
Peer Median
--
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
Market Cap

807

Lower than Peers by 4,459

Current Share price multiplied by latest total number of shares outstanding

Company Name
TTM
Dec-25
Dec-24
Dec-23
Dec-22
Mediaalpha Inc (MAX)
807
--
--
--
--
Peer Median
5,265
--
--
--
--
*TTM (Trailing Twelve Months) data based on income statement of last 4 quarters and interim half yearly balance sheet.
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