Incorporated in 1918 as 'The Behar Journals Limited', Hindustan Media Venture (HMVL) is into print media and is the Hindi division and subsidiary of the HT Media group, publishers of the English daily Hindustan Times. The company publishes 'Hindustan', the second largest daily newspaper in India with four editions and 113 sub editions. HMVL also publishes two hindi magazines: 'Nandan', a children's magazine and 'Kadambini', a general interest magazine. In 2009, the company acquired the Hindi business' from HT Media along with the daily 'Hindustan', besides the two magazines Nandan' and Kadambini. The editions are spread across Delhi, Bihar, Jharkhand, Uttar Pradesh and Chandigarh. Strength Hindustan has a strong brand name along with wide presence and popularity. In terms of readership it has maintained the number one spot in Bihar, Jharkhand and Uttarakhand and is on the second spot in Delhi and Uttar Pradesh. According to IRS 2013, Hindustan is the second largest daily Hindi newspaper in India with readership of 14.25 million. The company also leverages from its website www.livehindustan.com to exploit the tech savvy Hindi readers on the web, which has made the website a hit with its focus on regional content. With its dominant presence in the most populous regions of the country, it al
This article was originally published on October 01, 2014.